Meet the team

Leading the pack, are 3:C’s two directors, Hoi and Tammy with a wealth of experiences within the expo and exhibitions area and ibank industry respectively.


Mr Hoi Cheung, Founder and Director
Hoi is the founder and director of Corporate Consumer Communications Ltd (3:C) since 2001. His role includes the planning, strategy of 3:C and the rapid growth of the SMART expos. In 2004 Hoi founded and developed the SMART Expos (www.smartexpos.com), which generated more than US$1M in revenue in its second year. The show attracts some of the largest property/real estate developers from around the world including EMAAR, the world's largest property developer by market capitalization. The SMART brand is well established in magazines, e-newsletters, EDM platforms and private label events. It has quickly become the premium cross-media platform for property and real estate developers looking to market their property developments to investors in Asia.

Prior to 3:C, Hoi was the Sales and Marketing Director, Asia for internet.com, a Nasdaq listed company, now known as Jupiter Media.

Hoi graduated from the University of Newcastle-Upon-Tyne in the UK, with a First Class Honours in BSc Medicinal Chemistry, coming top in his year.


Ms Tammy To, Director
Tammy joined Corporate Consumer Communications Ltd (3:C) in 2002 and leads the planning, strategy and rapid growth of the corporate events area. Tammy is also responsible for the daily operations and profitability of the company. Tammy’s portfolio of clients includes ABN AMRO, Merrill Lynch, Aedas Architects, Jupiter Media, Experian Asia Pacific and many others across different industries.

Tammy manages the team who organises a variety of events including seminars, conferences, exhibitions, corporate functions, charities, gala dinners and golf tournaments. As an example of one of the accounts, 3:C now runs events for ABN AMRO’s Equity division in the Asia Pacific region; in addition to events in London, New York and Mumbai. The events team also organises a number of other functions for ABN AMRO’s Marketing, Derivatives and Corporate Finance divisions, including Non-Deal Roadshows. Tammy's IT background in programming has helped her develop the meeting scheduler software used exclusively used at ABN AMRO events.

Prior to 3:C Tammy held positions at ABN AMRO, HP Consulting and HSBC. Her background within investment banking has been the key driver to the growth of the investment banking corporate events and investor events across the globe.

Tammy graduated from the University of British Columbia, Vancouver, Canada in BSc Major in Computer Science.


Mr. Marcus Wong, Event Director
Marcus joined Corporate Consumer Communications Ltd (3:C) in 2001 and currently serves as Business Development Director.

Marcus has accumulated over 14 years of events management experience. He has attained his position as events specialist from tenure in four international communications companies based in Hong Kong including Reed Elservier Ltd, Gardiner-Caldwell Communications Ltd, B & I Trade Fairs Ltd, and Meeting Planners Ltd.

He has consulted and managed over 40 international projects covering a cross section of industries, government departments, and academia. He has proven skills to produce from concept to reality large scaled international congresses with over 3000 attendees to small themed functions to state trade missions. Marcus’s portfolio includes 87th World Customs Organisation Congress, World Organisation of Buildings Officials Congress, Asian Pacific Tourism Association Congress, 9th Asian Congress of Paediatrics, International Facility Management Association Asian Conferences, Asia Broadcast Conference & Expo, Digital Production Services Conference and Expo, Interbuilding China Exhibition, Parents’ Journal Education Expo, Asia Pacific International Motor Exhibition, IT in Education Exhibition, Computer Expo Hong Kong, Macworld Expo Hong Kong, Water China Expo, Design Zentrum’s Design Standards for Modern Living REPLitech Asia Expo, World Wide Licensing Expo Asia Pacific Expo, International Amusement Expo, Int’l Council of Shopping Centres Convention & Exposition, HOFEX – Asian Culinary Classic Competition, Senior Official-Level Meeting Forum on Infrastructure Development, Nigerian Trade Mission to Hong Kong and others.

Marcus graduated from University of Glamorgan, UK with a BA (Hons) Business Studies.


Ms Audrey Yeung, Event Manager
Audrey joined Corporate Consumer Communications Ltd (3:C) in 2003 as an executive and has progress to the level of Event Manager. She has served a range of client events in the finance and banking industries; including ABN AMRO, Merrill Lynch, Aedas and Experian PLC.

She is responsible for the logistics and execution of a number of projects, including seminars, conferences, exhibitions, corporate functions, gala dinners and golf tournaments in the Asia Pacific and UK. In 2006 alone she has organized/been responsible for events in Mumbai, Singapore, London, Seoul, Shanghai and Hong Kong. These range from ABN AMRO golf tournaments at Mission Hills Golf Course, Shenzhen - China, to back-to-back SMART Expos in Singapore/Hong Kong in the space of one month.

Audrey is tri-lingual/native speaking in English, Mandarin and Cantonese, in written and spoken language. She has a good understanding of the different needs and cultures of corporate Asia, as well as that of the West.

Audrey graduated from the London Guildhall University, UK with a First Class Honours in Design Studies & Marketing.

The Other Executives
Together with a growing team of other account managers and account executives, we strive to ensure your every need is met from email responsiveness, on the ground support to the hospitality you expect at the event.